On-Site Tradeshow
Middle East Finance Transformation Conference (MEFTC)
About the Tradeshow
Ripple Treasury is participating in the Middle East Finance Transformation Conference (MEFTC) as the event’s Official Treasury Partner.
Join our team throughout the event to discuss the priorities shaping treasury today, from liquidity and risk management to forecasting, operational efficiency, and treasury transformation.
Featured speaking session
The Next Generation of Treasury Operations: Better Visibility, Smarter Liquidity Management and Operational Efficiency
9:30 AM - 9:45 AM
Speaker: Rob McGuinness, Managing Director, APAC & Middle East Sales
Treasury teams are under increasing pressure to improve visibility, strengthen liquidity management, and deliver more accurate cash forecasts.
In this session, Rob McGuinness will explore how modern treasury technology helps organizations improve cash visibility, strengthen liquidity management, enhance forecasting accuracy, and support more informed financial decision-making.
Featured panel discussion
Treasury Leadership in a Volatile World: Building Resilience Today, Shaping the Sustainable CFO Agenda of Tomorrow
10:15 AM - 11:00 AM
Featuring Rob McGuinness alongside treasury and finance leaders from across the region.
The discussion will examine how treasury leaders are responding to liquidity pressures, market volatility, evolving funding requirements, and sustainable finance priorities while supporting long-term business resilience and the broader CFO agenda under Saudi Arabia’s Vision 2030.
Meet the Team
- Rob McGuinness
- Neal Cooper
- Mohammed Moussa
We look forward to connecting with treasury and finance leaders at MEFTC 2026.